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VAST · AI 应用

Senior Backend Engineer (User Lifecycle Operations)高级后端工程师(用户生命周期运营方向)

杭州 社招 · 全职 运营 / 市场 / 商业化

职位描述

Job Responsibilities 1.Take charge of the construction of the 3DGenAI User Lifecycle Operations Middle Platform, covering core systems including campaign orchestration, dynamic configuration, reach service, task & incentive management, real-time event engine and benefit adaptation. 2.Lead domain modeling, architecture design and technology selection for the operations middle platform to support the implementation of personalized refined operation strategies for each user. 3.Be responsible for the development of the campaign building platform and consumer-side runtime environment, enabling operation staff to launch campaigns independently via low-code configuration, compressing the campaign launch cycle from weekly to daily. 4.Design and implement a layered experimental system (A/B testing, control group, traffic orthogonalization) to deliver quantifiable ROI attribution capabilities for operational strategies. 5.Collaborate with product, growth, data and algorithm teams to precipitate operational capabilities such as user segmentation, behavior triggering, crowd targeting and coupon distribution into reusable platform services. 岗位职责 1、负责 3DGenAI 用户生命周期运营中台建设,覆盖活动编排、动态配置、触达服务、任务与激励、实时事件引擎及权益适配等核心系统; 2、主导运营中台的领域建模、架构设计和技术选型,支撑千人千面的精细化运营策略落地; 3、负责活动搭建平台和 C 端运行时建设,实现运营人员低代码自助上线活动,缩短活动上线周期从周级到天级; 4、设计和实现分层实验体系(AB 测试 / 对照组 / 流量正交),为运营策略提供可量化的 ROI 归因能力; 5、与产品、增长、数据及算法团队协作,将用户分层、行为触发、圈人发券等运营能力沉淀为可复用的平台服务。

任职要求

Job Requirements 1.Over 2 years of backend development experience, with proven experience building campaign operation platforms, marketing middle platforms, user growth systems or CRM systems. 2.Proficient in Golang (preferred) or Java, with solid foundations in concurrent programming, networking and storage technologies. 3.Hands-on development experience with at least two of the following systems: campaign orchestration engine, coupon & benefit distribution, crowd selection & tag system, task and incentive system, message reach system (frequency control & arbitration), A/B experiment platform. 4.Familiar with PostgreSQL/MySQL, Redis and mainstream message queues, with a clear understanding of their usage patterns and capacity limits under high-concurrency marketing scenarios. 5.Experience serving as the technical owner of core production systems, capable of undertaking architecture design, technology selection, performance capacity planning and release delivery, as well as designing system evolution plans aligned with business constraints. 6.Excellent cross-team communication and technical driving skills, able to coordinate multiple stakeholders to deliver complex projects successfully. Preferred Qualifications 1.Experience with personalized coupon distribution strategies, budget constraint optimization or personalized recommendation systems. 2.Experience building layered experiment systems (orthogonal traffic splitting, salt-based experiments), control group design or ROI attribution systems. 3.Experience developing low-code campaign construction platforms, operation configuration centers or rule engines. 4.Experience with real-time data processing or user behavior analysis using ClickHouse, Flink and other components. 5.User growth or user retention operation experience for global SaaS products. 任职要求 1、 2年以上后端开发经验,有活动运营平台、营销中台、用户增长系统或 CRM 系统建设经验; 2、熟练掌握 Golang(优先)或 Java,具备扎实的并发编程、网络和存储基础; 3、有以下至少两项系统的实际建设经验:活动编排引擎、发券 / 权益发放、人群圈选 / 标签系统、任务与激励、消息触达(频控 / 仲裁)、AB 实验平台; 4、熟悉 PostgreSQL / MySQL、Redis 及主流消息队列,理解其在高并发营销场景下的使用模式和容量边界; 5、 具备核心生产系统 Owner 经验,能够负责架构设计、技术选型、性能容量及上线交付,并结合业务约束制定系统演进方案; 6、具备良好的跨团队沟通与技术推动能力,能够协调多方推进复杂项目落地。 加分项 1、有千人千面发券策略、预算约束优化或个性化推荐系统经验; 2、 有分层实验(正交分流 / 大盐实验)、对照组设计或 ROI 归因系统经验; 3、有低代码活动搭建平台、运营配置中心或规则引擎建设经验; 4、有 Clickhouse / Flink 等实时数据处理或用户行为分析经验; 5、有全球化 SaaS 产品的用户增长或留存运营经验。